Track Clicks, Pageviews, and More with Custom Events

track custom events

You can now track custom events and user interactions directly inside your WordPress site with the new Marketing add-on.

This includes clicks on buttons and links, key page views, form submissions, and more — all tracked as goals under:
WP Admin → Statistics → Goals

Check custom events on WP Statistics

Create Goals in a Few Clicks

Want to track a button click, a specific page view, or a form submission? You can now create these goals entirely from the admin panel — no coding needed for clicks or pageviews.

Simply choose the goal type (Click, Page View, or Event), set the target (specific page or whole website), and define the element with a CSS class or ID.

Create goal on WP Statistics

For developers or advanced users, you can also fire custom events via code — perfect for deeper integrations like Gravity Forms or WooCommerce.
Learn how to trigger custom events

Get Detailed Goal Reports

Every goal has its own detailed report page, showing you total visitors, views, conversion rate, referrers, campaigns, countries, and more.
It’s everything you need to understand user behavior and optimize your site performance.

detailed report page on WP Statistics

The Custom Events feature is available now for WP Statistics Premium users via the Marketing add-on.

Update your plugin, install the add-on, and start tracking what truly matters on your site — no extra services required.

Navid K
Navid K
I'm Navid, Product Manager at WP Statistics. My mission is to empower everything and everyone toward their best potential, bringing ideas to life with simplicity and purpose.
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